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Exploring Life & Business with Jami Mirandou of Beacon & Co

Today we’d like to introduce you to Jami Mirandou.

Hi Jami, please kick things off for us with an introduction to yourself and your story.
If you had asked me 10 years ago if I would own a business, I would have said absolutely not.

I planned to spend my career in education. I loved the classroom, I loved working with teachers, and I loved serving in school leadership. Every role shaped me and taught me something different. But no matter where I was, I kept seeing the same thing: students who were bright, capable, and full of potential were quietly slipping through the cracks.

Those students stayed with me.

Some had started believing they were “bad at math.” Others thought they weren’t smart because reading was hard for them. I watched parents become exhausted trying everything they knew to do, wondering why nothing seemed to work. I knew there had to be another way.

Leaving the security of an established school wasn’t an easy decision. It was scary. I had a stable career, people I loved working with, and a clear path ahead of me. But I couldn’t shake the feeling that I was being called to create something different, a place where students didn’t feel like another name on a roster and where families had someone truly in their corner.

Beacon wasn’t built because I wanted to own a business. It was built because I couldn’t stop helping kids.

One family told another. Then another. Before I knew it, evenings and weekends were full, and I realized this little idea had become something much bigger than me. It wasn’t marketing that grew Beacon; it was families sharing their experiences because they finally felt seen, heard, and hopeful again.

Today, Beacon is exactly what I dreamed it could be. We meet students where they are, celebrate the small wins that others might overlook, and create individualized plans that build both skills and confidence. Sometimes that means strengthening academics. Sometimes it means executive functioning, organization, study strategies, or helping parents navigate school systems that feel overwhelming. Every child is different, and I believe they deserve an approach that reflects that.

This past year was especially meaningful because it marked Beacon’s first official year as an LLC. We were fortunate enough to grow into additional office space and welcome talented educators who share the same mission. Watching Beacon grow has been exciting, but what fills my heart isn’t the growth of the business; it’s watching a student walk out believing, “Maybe I really can do this.”

That’s why I still love what I do every single day.

I often tell families that I’ll believe in their child until they’re ready to believe in themselves. Sometimes progress is loud, but more often it’s found in the tiny victories, a child raising their hand in class for the first time, reading without tears, solving a problem they were convinced they couldn’t do, or simply walking into a session with a little more confidence than they had the week before.

Those moments are why Beacon exists. If we can help a child rediscover confidence and help a family feel hopeful again, then we’ve done something that reaches far beyond academics.

Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
Definitely not. Like most small business owners, there have been plenty of moments where I’ve questioned myself.

Leaving private education was one of the hardest decisions I’ve ever made. I loved my career, my colleagues, and the opportunity to serve students on a larger scale. Walking away from something familiar to build something that didn’t even have a guarantee of success was intimidating. There were many moments where I wondered, “Am I doing the right thing?”

Starting a business also means wearing every hat. One minute I’m working with a student, the next I’m answering emails, writing reports, cleaning the office, managing schedules, learning marketing, or figuring out the financial side of running a business. None of those things is why I got into education, but they’ve become part of the journey.

The hardest part, though, has nothing to do with business. It’s caring deeply about the students and families who walk through our doors. You celebrate every breakthrough with them, but you also carry the disappointments. When a student is struggling, or a family is hurting, it’s hard not to take a little bit of that home with you.

At the same time, those challenges have reminded me why Beacon exists. Every obstacle has pushed me to build something better for our students, our families, and our team. Looking back, I wouldn’t trade the journey. The difficult moments have made every success that much more meaningful.

We’ve been impressed with Beacon & Co, but for folks who might not be as familiar, what can you share with them about what you do and what sets you apart from others?
At Beacon, we believe every student deserves an individualized approach. There isn’t a program or a script that every child follows because there isn’t an “average” learner.

We work with students from elementary school through high school in areas like reading, writing, mathematics, executive functioning, study skills, SAT and ACT preparation, learning evaluations, and parent consultations. But if you ask our families what we really do, I think they’d tell you we help students rediscover confidence.

One of the things that sets Beacon apart is that we spend time understanding *why* a student is struggling before we jump into solving the problem. Is it a gap in foundational skills? Executive functioning? Anxiety? Processing speed? Organization? Confidence? The answer is different for every student, which is why every plan is different.

I also believe learning should be engaging. You might walk into Beacon and see students solving an escape room, designing a bedroom while learning area and perimeter, creating a graphic novel, building with manipulatives, or preparing for college entrance exams. The activities may look different, but they’re all carefully designed with a purpose. Students are learning without feeling like they’re sitting through another school day.

One thing I’m especially proud of is the relationships we’ve built with families. Parents are part of the process. After every session, they receive updates, strategies they can use at home, and honest conversations about progress. We celebrate the little wins together because those small victories are often the beginning of something much bigger.

As Beacon has grown, I’ve been intentional about building a team that shares those same values. Knowledge matters, but so does kindness, patience, creativity, and the belief that every child can grow. I can teach someone a strategy, but I can’t teach them to genuinely care about kids. That’s something I look for in every educator who joins Beacon.

More than anything, I want families to know this: if your child is struggling, they’re not alone. There is always a path forward. Sometimes it just takes someone willing to slow down, look a little deeper, and help them find it.

Where do you see things going in the next 5-10 years?
I think education is changing in a big way. We’re moving away from the idea that every student learns the same way, at the same pace, and needs the same support. Parents are asking deeper questions now. They’re not just asking, “How do I get my child through this assignment?” They’re asking, “Why is this so hard for my child?” and “How can we help them become more independent?”

I also think executive functioning skills- things like organization, time management, planning, prioritization, and self-advocacy-are becoming just as important as academic content. Those skills don’t just help students in school; they prepare them for college, careers, and life.

Technology and artificial intelligence will absolutely continue to shape education, and I think they have tremendous potential when used thoughtfully. But I don’t believe they’ll ever replace the human side of learning. Students still need someone who notices when they’re discouraged, celebrates their progress, asks the right questions, and believes in them when they’re struggling.

I also hope we continue to move toward earlier intervention. The sooner we identify why a student is struggling, the sooner we can build confidence instead of allowing years of frustration to take root.

More than anything, I think families are looking for partnership. They want educators who will listen, communicate honestly, and help them understand their child’s strengths, not just their challenges. I hope that’s where education continues to go because that’s the future I believe in.

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Woman with blonde hair smiling at a desk with colorful toys and a laptop, in a classroom setting.

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