Today we’d like to introduce you to Jackson Latimore.
Hi Jackson , so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
My story begins in East Stroudsburg Pa in December 2000. While playing high school basketball, Greg Moyer, suddenly collapsed on the basketball court. It would take an ambulance almost 10 minutes before they arrived on scene, and attempted to restart his heart with an AED. Greg suffered from sudden cardiac arrest and unfortunately did not make it. His mother went on a tirelessly advocacy campaign advocating for AED in public building in PA. Senate Bill 375 (2026), also known as, Greg Moyers Law, was recently passed in Pennsylvania will require automated external defibrillators (AEDs) to be present at all PIAA-sanctioned athletic events and practices.
The advocacy and hardwork of Greg’s Mother, Rachel Moyer, who founded the Grey Moyer Defibrillator Fund, helped place the AED in East Stroudsburg University of Pennsylvania that saved my life on December 7, 2010.
We all face challenges, but looking back would you describe it as a relatively smooth road?
A primary challenge we currently face revolves around establishing brand recognition. As a remote startup in the insurance sector, our existence is not yet widely known, which presents a significant hurdle.
Appreciate you sharing that. What should we know about Latimore Life & Legacy LLC?
Latimore Life & Legacy LLC is an independent insurance brokerage and financial consulting firm proudly serving the Coal Region — Schuylkill, Luzerne, and Northumberland Counties — with a mission rooted in protection, legacy, and community.
Founded and led by Jackson Latimore Sr., MBA, the firm specializes in life insurance, indexed universal life (IUL), fixed indexed annuities (FIA), and retirement income planning. As an independent brokerage, Latimore Life & Legacy is not captive to any single carrier — meaning clients receive unbiased, carrier-agnostic recommendations built around their goals, their family, and their future.
What sets the firm apart is the story behind it. In December 2010, Jackson suffered a sudden cardiac arrest at East Stroudsburg University and was saved by an AED placed through the Gregory W. Moyer Defibrillator Fund. That moment became the foundation of everything Latimore Life & Legacy stands for. Protecting Today. Securing Tomorrow. #TheBeatGoesOn isn’t a slogan — it’s a lived conviction that planning for the unexpected is an act of love.
Known in the community as “Action Jackson, Mr. Latimore brings that same urgency and heart to every client conversation. He holds an MBA and an MS in Management & Leadership, and he is a proud ALLSTAR Sponsor of the Pottsville Area High School Crimson Tide Football program — because investing in community is part of the brand DNA.
Latimore Life & Legacy is most proud of being a Coal Region-born, Coal Region-focused firm — not a call center, not a national franchise, but a neighbor who shows up, follows through, and builds plans that last generations.
What we want readers to know: If you’ve been putting off life insurance or retirement planning because it felt complicated, expensive, or like something for “later” — we’re here to change that. One conversation can protect everything you’ve built. Reach us at (717) 615-2613 or visit latimorelifelegacy.com.
We all have a different way of looking at and defining success. How do you define success?
We define success by the number of families and small businesses that we are able to educate and help avoid financial ruin because of an unexpected loss.
If we can help educate our community about financial protection and ensure that a families lifestyle is uninterrupted due to loss, then we have succeeded.
We are here to help to ensure that #TheBeatGoesOn We define success by the number of families and small businesses that we are able to educate and help avoid financial ruin because of an unexpected loss.
If we can help educate our community about financial protection and ensure that a families lifestyle is uninterrupted due to loss, then we have succeeded.
We are here to help to ensure that #TheBeatGoesOn
Contact Info:
- Website: https://www.latimorelifelegacy.com
- Instagram: https://www.instagram.com/jacksonlatimore.global?igsh=MTI5N25yNzR4emlieQ==
- Facebook: https://m.facebook.com/LatimoreLegacyLLC/
- LinkedIn: https://www.linkedin.com/in/startwithjacksongfi?trk=contact-info
- Other: https://agents.ethoslife.com/invite/29ad1
