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Inspiring Conversations with Jared & Mallory Griebel of Lost In The Wilds Brewing

Today we’d like to introduce you to Jared & Mallory Griebel.

Hi Jared & Mallory, thanks for joining us today. We’d love for you to start by introducing yourself.
My wife Mallory and I started our passion for brewing as home brewers. After traveling the country and visiting numerous breweries we decided to write our own plan for success and set out on the adventure to start building Lost In The Wilds Brewing.
We started by purchasing a piece of property along a busy highway and a newly constructed rail trail.
Friends and family helped us develop and build out our brewing facility and taproom as well as the vast outdoor venue.
We sourced new and used brewing equipment from across the eastern United States to build out the brewery.
We planned for a March 2020 opening, but was quickly shut down by the coronavirus pandemic. We suddenly had to adjust our business operations to manage such a questionable time to start a business.
Looking back, this challenge ultimately worked in our favor: people left congested cities to seek open spaces and to embrace the outdoors in our small town, which is surrounded by state and national forests.
Our venue served as a great location to safely enjoy a pint and to relax from the hectic times. This event pushed large volumes of people to our door and gave us a chance to make a great first impression.
Over six years later we have not only emerged from a difficult start but have actually seen continued growth, expanded our venue and our offerings as well as gained a large customer base.

We all face challenges, but looking back would you describe it as a relatively smooth road?
Not exactly. The pandemic was a difficult environment to start a business in that no business plan could predict, but thankfully we were able to survive and come out stronger. We also face the typical growing pains of being a small brewery and adjusting to an ever-changing market.

Alright, so let’s switch gears a bit and talk business. What should we know?
Lost in the Wilds Brewing is a premier destination featuring a forest-side taproom and expansive outdoor venue. Offering a diverse beer list, rotating food trucks, and live music, all conveniently located along the Rail 66 Country Trail. A modern outpost for adventurers and craft beer enthusiasts alike. Beer Tastes Better In The Wilds.

Is there a quality that you most attribute to your success?
-Our ability to be genuine and dedicated to our customers experience and the quality of our products.
-High quality of beers and variety of offerings.
-We offer an exceptionally clean taproom and brewery with an inviting atmosphere.
-A beautiful outdoor venue that borders the Rail 66 Country Trail.
-The perfect destination for travelers and locals.

Contact Info:

A sunlit outdoor area with trees, a picnic table, benches, and a building.

Upside-down nighttime view of trees and a building beneath a purple and pink sky.

People gather outdoors near a building and trees, with tables and items displayed along a path.

Two cans of Highlands Lager rest on green grass.

Two Fox & Fern beer cans beside a glass of amber beer on a counter.

People gathered around tables in a bright industrial room with large stainless steel tanks.

Autumn woodland path covered in fallen leaves, with a wooden Lost in the Wilds Brewing sign beside a large rock.

A large group gathers around tables in a bright indoor space, with several people raising drinks.

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